Content

Being a videographer, I’m used to spending time on my own. I love having the time and space to sit down and crack on with an edit as much as I love getting out there, meeting people and filming a project. They’re two very different parts of the same role and it’s always handy to be able to wear both hats effectively. It’s something that I’ve been thinking about a fair bit, especially as I was ‘second shooting’ for a friend of mine working on a training day with apprenti

Every couple of years, I get my hopes up again. It’s been that way since I was a kid, despite me admittedly not having a huge interest in football generally. But supporting England has always felt different – we can all get behind the team until the inevitable happens and we add yet another couple of years to what was once 30 years of hurt in the famous song. Well, that and I enjoy frequenting beer gardens during the summer anyway. There’s something comforting about t

There was always something wholesome about only being able to take 20 photos on a trip because you had one disposable Kodak camera. Taking the film in to be developed felt like a lottery – would some come out blurry, did you accidentally stick your thumb over the lens, and did you remember to open the shutter? For all the romance of it, digital cameras are leagues ahead of the old-school disposable ones. The reason I’m taking a nostalgic trip back in time is because I g

The only thing that’s predictable about the weather right now is that it’ll be unpredictable. From rain to hail to glorious sunshine all within half an hour – it’s the sort of weather that makes recording video outside a nightmare. Thankfully, the sun’s got its hat on as I write this email and it looks like Spring might finally be on the way. I’ve even heard faint whispers about BBQ season starting soon… While reliability isn’t something you can say about the weather, i

Once upon a time, the only place to put your video was on the big screen – be it TV or cinema. But these days, you don’t need to be Nolan, Scorsese or Cameron to be able to achieve a top-quality video that markets your business. After all, we’re not trying to make Oppenheimer, we’re simply looking to produce quality video that tells a story and gets your message in front of people who can buy from you. The stats bear it out, with people consuming more video content than

By now, we’ve all had a good laugh at the Willy Wonka experience in Glasgow. It’s the sort of event you expect to see on the third episode of The Apprentice that results in a double-firing by Lord Sugar. But it’s also a pretty handy lesson that preparation is nine-tenths of the law – I might be paraphrasing there. It’s the same with video content. The last thing you want to do is find yourself in front of the camera unsure of what you’re supposed to say – I can only imagine

A conversation I often have with people when we’re planning out video work is their previous experience with video. It can go a few different ways, but one phrase I often hear is, “We’ve done video before, but it didn’t quite have the results we expected.” And I wanted to talk a little bit about that… Video is a great marketing tool – whether it’s a testimonial video, a sales video, a ‘meet the team’ video, an event video or regular content. But as with any marketing, it need

When it comes to DIY, there are some things that I’ll touch and others I’d rather leave to the experts… Flatpack furniture, sure thing. Electrical rewiring… less so. There’s a time and place for doing things on your own and a time when it’s probably wise to call the experts. It’s the same with video –and it’s something I’ve seen my fair share of over the years. Creating content is a great thing to do and regular video content can be a great weapon in your arsenal, especially

Someone sent me a video the other day that I then forwarded onto another friend of mine… which got me thinking. Today, we share video content without even thinking about it. The barrier that exists with sharing so much other content is broken down when it comes to useful, funny, insightful, or entertaining content. We all spend so much time-consuming video content, whether that’s the latest episode of The Traitors on BBC iPlayer, scrolling the latest trends on TikTok or even

I’m fully in Christmas mode now. Anything vaguely Christmas-themed and I’m all over it – mince pies, Quality Street, cheese boards, you name it. Oh, and I’m working my way through my favourite Christmas films, too. And as we all look forward to the big man popping down the chimney, there’s another thing on the horizon – 2024. You might be thinking about what’s gone well and what’s not gone well this year and looking to what you might do differently (or more of) in the New Yea